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Our top tips for successful online retailing
Running a successful online store is a tricky business. There’s so much competition out there, much of it from huge, well-resourced and experienced retailers. But take the time to get things right, and you can give yourself the best opportunity to make a success of things. Here are our top tips for online retail: Know your market – find a niche and exploit it. Even with the millions of online traders already working the market, there will be people who want to buy from you if you can create a connection with them. Take the time to really understand who [...]
New Year, New Retail Challenges
You’ve had a few weeks to settle into the New Year. To take stock of your Christmas sales period to see how successful it was, which products sold well, which offers were most popular and where you need to concentrate your efforts now. You might have already set your business goals for 2018, and you’ll certainly have looked at your forecasts and cash flow so that you have the information you need to make key business decisions. What is influencing your planning? When we talk to retailers, there are several key things that influence their future business planning: How am [...]
Ask us a Question about Modulus
Our clients often have trouble believing that getting Modulus is so easy. But we’ve designed it so that it really does make your business better without any interference or down time. So here are our most commonly-asked questions – if your question isn’t here, just give us a call and we’ll happily help you out? Is my business the right size for Modulus? Every retail business is the right size! Modulus works just as well for the online retailer working out of their spare room as it does for a large retail business that has several bricks-and-mortar stores, an online [...]
Are you ready for Black Friday Cyber Monday?
Sign up TODAY for Modulus software, and you have a much better chance of successful selling over the shopping phenomenon that is the weekend of Black Friday and Cyber Monday. Whatever kind of retailer you are, you need to be ready for the sales opportunity that Black Friday Cyber Monday (BFCM) brings. This year, the shopping starts on Friday November 24th which means you have just over a month to get sorted. Impossible? Absolutely not. You can order stock now, decide on offer prices, put new deals up on your website, put posters and signs up in your bricks and [...]
Is your Retailing Christmas ready?
Is your store Christmas-ready? If your technology lets you down in the run-up to Christmas, it could have a huge impact on your year. Here are the things to look out for – and advice on what you can do now to put the right things in place. Be ready for Black Friday Black Friday used to be a phenomenon that was restricted to the USA, but over the past two or three years, it has taken serious hold in the UK retail market too. Now, you need to be ready, because this is what kicks off the major Christmas [...]
Why everyone should be multi-channel retailing?
All retailers of all sizes should be considering multi-channel retailing, or thinking about how they can improve their current multi-channel operations. Why? Because today’s customers are savvy and have high expectations – they don’t see why they can’t get the same service from you as they expect from huge retailers like John Lewis and Amazon. What’s more, multi-channel retailing brings measurable benefits to your business: 1. It drives more sales The more ways you have to reach and engage customers, the more you’re likely to sell. Customers can visit your bricks and mortar store; they can shop direct with you [...]
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